The mission of American Tuna is to provide high-quality pole & line harvested canned tuna, where customers can buy tuna directly from the source. Using a traditional harvest and packing method, we offer the highest quality, all-natural tuna pack on the market. Our products are hand filleted and hand packed. All of our tuna comes from the MSC Certified U.S. Pole & Line Albacore Fishery. In this method, fishermen use barbless hooks and poles to catch tuna one at a time near the sea’s surface. This approach eliminates the longline or purse seine fishing employed by most fishing fleets which results in the indiscriminate harvest of other species.
Where & How We Fish: We do not and will not source from fishing operations engaged in shark finning or other wasteful fishing practices. We will not source from companies associated with illegal operations or that have been listed on any blacklist, and we do not support practices such as transhipment at sea that help facilitate illegal activities. American Tuna prioritizes sourcing from healthy tuna stocks that are not overfished, are experiencing overfishing or are listed as vulnerable, threatened or endangered. In cases where an artisanal fishery employs sustainable fishing methods on a stock of concern, we will support improved management of those tuna stocks in question.
Labeling & Transparency: A core principle behind our products is the right of customers to know the source of the food they eat. American Tuna guarantees full traceability of all of its products. All of our albacore products are traceable to the exact captain and vessel that harvested the tuna, while all other products are traceable to the specific catch.
Industry Improvement: American Tuna is a highly-active member of AAFA (American Albacore Fishing Association), a non-profit representing commercial pole and line vessels. AAFA seeks to ensure responsible fishery management practices and the participation of vital fishing communities. It supports education regarding responsible fishing methods and promotes the health benefits of tuna consumption along with environmental benefits of sustainable fishery practices. AAFA strives to ensure the economic viability of pole & line fisheries now and into the future.
Local Initiatives: The quality of canned tuna has decreased over the last few decades as almost all commercial tuna fishing and canning has been outsourced to foreign countries. Unknown to many, the fact the West Coast of the U.S. was the Tuna Capital of the World for almost a hundred years. This transition to foreign flagged vessels led to the decline of west coast fishing communities and a subsequent decline in the quality of canned tuna in general. The West Coast of the U.S. is reliant on this fishery to support the small ports and towns that make up this beautiful coastline. Supporting American Tuna is supporting the preservation of artisanal fishermen, micro-canneries, and fishing families who helped pioneer the West Coast of the U.S.
Ocean Conservation: American Tuna supports the creation of marine reserves to restore depleted fish stocks and to protect ocean ecosystems. American Tuna will not source from existing marine reserves or marine protected areas.
A Family Tradition: American Tuna Founding Families have been involved in the fishing industry for multiple generations. Our families have helped to create a better future for the U.S. Pole & Line Albacore Fisherman, encouraging the next generation of fishermen to follow in the footsteps of their fathers, grandfathers, and great-grandfathers. Our American Tuna brand has assisted in educating consumers around the world that the U.S. Pole & Line Fishery exists, is sustainable and the best choice in albacore tuna.